Social media giant Meta, formerly known as Facebook, is facing backlash from Danish Minister Caroline Stage Olsen over its lobbying efforts in the ongoing debate surrounding children’s use of social media platforms. Olsen has publicly expressed outrage at Meta’s advertising campaign, denouncing their tactics as manipulative and irresponsible.

The controversy stems from Meta’s promotion of Instagram for Kids, a platform designed for children under 13 years old. The company’s aggressive lobbying to gain support for the app has sparked concerns among parents and policymakers, who fear its potential impact on children’s mental health and online safety.

Olsen’s sharp criticism of Meta reflects a growing skepticism about the tech industry’s influence on young users. As a government official tasked with protecting the well-being of Danish children, she has vowed to push back against any efforts that prioritize corporate profits over the welfare of minors.

While Meta insists that Instagram for Kids would provide a safer environment with built-in parental controls, critics argue that the platform could still expose young users to a host of risks, including cyberbullying, inappropriate content, and data privacy violations. The company’s marketing tactics have further fueled the debate about the ethical responsibilities of tech companies in shaping the online experiences of children.

Ultimately, the clash between Danish authorities and Meta underscores the complex challenges of regulating social media in an increasingly digital world. As the debate rages on, it remains crucial for stakeholders to prioritize the protection of children’s rights and well-being, and to hold tech companies accountable for their impact on the youngest members of society.